WBE Webinar – Programs and Services

The Government of Ontario is offering a series of free webinars to help reboot your export business. This workshop is designed to help you understand the programs and services that the Ministry offers and develop the all-important “pitch presentation”, and we begin with what is most important to your customers and business partners – focusing on how you communicate your features, benefits and value. We will build up your presentation and then break that down into a 15-second elevator pitch and a two-minute coffee pitch. You can expect to leave with all the tools you need to make a lasting impression and differentiate yourself from the crowd.

The webinar will cover topics such as:

Ministry’s export programs and services
Differentiation and Unique Selling Proposition
Identifying Your Brand Essence
Developing Multiple Pitch Formats
Knowing how to use your pitches in different scenarios (virtual or in-person meetings and other business engagements)