Album Art + Music Marketing

Back in the day, the utility poles on University Ave bulged with concert posters and flyers, advertising upcoming shows, and album releases, and serving as a barometer of the Kingston music scene. For bands everywhere, it wasn’t uncommon to make new fans based entirely on their album art (doesn’t this account for 50% of Iron Maiden fans!?). While a stroll up and down University Ave may still provide a snapshot of the local scene, it’s far from a comprehensive look. Join us for a panel discussion on the evolving role of album art and artist promotion. Our guests will share insights on the significance of album art in capturing the listener’s attention, and how social media, NFTs, and other technologies can be leveraged to promote music and create unique experiences for fans.

This event is a must-attend for artists, labels, and anyone interested in the ever-evolving music industry landscape.