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Sustainable Profits: Mastering Strategic Pricing

February 7 @ 10:00 am - 11:30 am

Are you ready to elevate your business results and take the guesswork out of pricing? If so, join the WE-CAN community of women entrepreneurs to unlock the full potential of your pricing model.

In this 90-minute workshop, Kingston-based Business Consultant Judith Pineault will teach participants how to:

· Maximize their profits: Discover how strategic pricing is a simple tool to sustainable profits without compromising customer satisfaction. Learn the simple math of setting prices that reflects the true value of your products and services.

· Create sustainable growth: Learn how to establish pricing that is fair to your customers and your business!

· Understand your bottom line: Get to know the three key numbers you need to measure to keep you on track

· Recognize customer psychology: Get insights into the psychology of pricing and understand how consumer behavior influences purchasing decisions.

· Align your vision and results: Ensure your business model is aligned with your vision and desired business outcomes

This session will also include a live Q&A.

ABOUT THE PRESENTER:

Judith Pineault is the former CEO and Co-founder of Eastern Fluid Power Inc. After a successful exit in December 2019, Judith has guided numerous owners through critical business decisions and strategies. “Knowledge empowers, but true empowerment comes from having the right support team and real-life experiences,” says Judith. “As a successful 30-year entrepreneur, C-Suite executive and business consultant, I’ve gained insights that go beyond conventional advice. Join me for stuff your accountant and lawyer don’t tell you!”